Target audience

Now we have nearly clompleted the video and the ancilery tasks we must think about who our target audience are so we know who to aim our product at and which magazines the advert should be put in and which sections of a shop to sell the digi pack in to achive maximum sales.
For example Foo Fighters have appeared on the front cover of 'Kerrang!' magazine 27 times in the past (www.fooarchive.com) this is more than any other music magazine so the readers of this magazine must enjoy listening to this band and would like to purcase thier digi pack so this would be a ideal magazine to advertise in
The target audience of this magazine is 16-25 year olds and specific towards rock music fans. However, in recent years, the age of the audience has dropped and it is more 14-17 year olds who tend to buy and read it due to its featured bands being more 'poppy'. (Elliot minor, We Are
The Ocean, 30 Seconds to Mars etc). So will be similar to the audience for our video and other parts.
As the band Foo Fighters are a rock band and the majority of thier fans are male so the target audience will be male 16-25 year old rock music fans.